FinTech content creation: articles, op-eds, website copy, and white papers
The business: Payrix
The scope: Blog posts, eDM copy, long-form articles and downloadable guides to build Payrix’s profile as a leader in the FinTech payments sector while increasing customer engagement.
The outcome: Lead generation, brand awareness, and positioning the business and its leaders as experts in the industry.
Deliverables:
Blog posts to help customers maximise their ROI
Website copy, including product pages and sub-vertical landing pages
White papers and how-to guides to drive lead generation
“Nicola is a highly talented, thorough, and dedicated content writer. She went above and beyond in every piece of content we requested from here and shows exceptional aptitude for knowledge within the finance industry, which was very hard to find! Her writing is clear, well-researched, and really simplifies what can be quite complex concepts for our customers. She adapted the tone and voice of our brand with ease and has been such a great pleasure to work with. I exclusively use Nicola for our AU content now, as she has never failed to impress.” - Billie Burke - (former) Marketing Manager, Payrix.
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