Nicola SMith - Owner and DirectoR

 
 
  • I’ve always had an interest in the world of finance, especially FinTech, decentralised finance, and the emergence of blockchain technology. Our means of exchanging value may evolve over time, but it’s still grounded in the timeless principle of fair exchange. Where fair exchange ceases to exist, change emerges. It’s endlessly fascinating to me.

  • Business writing and analysis have always been a big part of my work. Since 2017, I’ve been combining these skills with my ability to understand what drives people (and why) to help businesses generate more leads and grow.

  • I’m driven by purpose, autonomy and independence. I work with businesses inspired to use their gifts to contribute to their own and society’s progression and growth.

  • After years of reading solely non-fiction (read: too much personal development), I love fiction again. Go pick up Wellness by Nathan Hill from your favourite independent bookstore (my top read for 2024).

  • When I’m not typing, you’ll find me with a coffee in hand, taking my Moodle, Ollie, out for a walk and play.